Analytics & reporting services

Gain insights and track performance to optimize your SEO strategy

I track what matters—traffic, clicks, conversions—and break it down into plain English. With regular reports, you’ll know exactly where your site’s winning, where it’s losing visitors, and what to fix next. No fluff. Just real numbers that lead to better decisions.

Joel McRae looking at SEO analytics
My analytics & reporting services

Make data-driven decisions with detailed analytics & reporting

I track the metrics that matter—so you don’t have to guess what’s working. From user behavior to conversion rates, I turn raw data into clear, actionable steps you can use to sharpen your SEO and grow your business.

Google Analytics setup & configuration

I’ll help you configure Google Analytics to track the right goals, events, and pages—so you can actually use your data instead of just collecting it.

Traffic Analysis

See where your traffic’s coming from, what’s driving clicks, and how different audience segments are behaving across your site.

User Behavior Insights

I’ll show you what users are doing on your site—what they click, where they stop scrolling, and which pages lose them—so you can improve your layout and content.

Performance Reporting

You’ll get regular reports with real numbers, trends, and clear takeaways. No fluff. Just the truth about how your site is doing and where to improve.

Conversion Tracking

I set up conversion tracking for key actions—form fills, sign-ups, purchases—so you can see what’s actually driving results.

Custom Dashboards

Need a clean view of your top metrics? I build custom dashboards tailored to your goals, giving you real-time performance snapshots that actually make sense.

Frequently Asked Questions

Can’t find the answer you’re looking for? Reach out for an initial strategy discussion.

What is included in your Analytics & Reporting services?

My services include setting up and configuring Google Analytics & Google Search Console, traffic analysis, user behavior insights, conversion tracking, performance reporting, and custom dashboards. These tools provide comprehensive data to help you understand and improve your website’s performance.

Why are analytics important for SEO?

Analytics provides valuable insights into how users interact with your website, which aspects of your site are performing well, and where there are opportunities for improvement. This information is crucial for making informed decisions and optimizing your SEO strategy.

How often do you provide performance reports?

I provide regular performance reports, typically on a monthly basis. These reports highlight key metrics, trends, and actionable recommendations to help you stay informed about your site’s progress and make data-driven adjustments.

Can you help with setting up Google Analytics?

Yes, I offer setup and configuration services for Google Analytics. This includes setting up goals, event tracking, and custom dashboards to ensure you have the tools you need to monitor your site’s performance effectively.

What are custom dashboards, and why are they useful?

Custom dashboards are personalized views in your analytics tool that provide a real-time overview of your site’s performance. They are tailored to your specific needs, allowing you to monitor the metrics that matter most to your business and make informed decisions quickly.

Start your SEO project today

Want to work with me?

Get in touch so I can learn more about your brand and project requirements. I have limited availability, so reach out to make sure you don’t miss out.

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Let's work together​

Whether you’re looking to boost your online presence, attract more local customers, or optimize your website for better search engine rankings, I’m here to help. 

Get in touch

  • Have a question about SEO?

  • Need a detailed audit of your website?

  • Want to discuss a potential project?

  • Interested in a personalized SEO strategy?

Fill out the contact form, and I’ll get back to you as soon as possible. Let’s put your business on the map with proven SEO strategies designed to drive results.

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